Last Updated on: 22nd November 2023, 06:44 am
With plans to triple turnover in 2023, Ty Nant Natural Mineral Water reports an exceptional sales performance in 2022
Ty Nant Natural Mineral Water has seen fantastic success, with sales surging by 270% in 2022 compared to 2021. The two-year compound annual growth rate (CAGR) of 104% places it amongst the UK’s fastest growing drinks companies in the water sector. Its channel strategy, focusing on Premium Hospitality, Retail and Wholesale in the UK, has been key to its success while expansion of its export business sees its brands sold in over 20 countries across the globe.
Ty Nant has expanded its distribution and brand visibility through partnerships with retailers and wholesalers as well as new customers, including Wagamama’s and Tattu restaurants nationwide. As a super-premium, independently owned British bottled water brand that is proudly Welsh, Ty Nant seeks to redefine the bottled water category.
In partnership with leading agency Hunt Hanson, Ty Nant rebranded its packaging with a unique “single estate” branding reflecting the provenance of Ty Nant Estate from over 200 acres of wild organic Welsh countryside. As part of its commitment to sustainability, the brand sources its energy from renewable sources and uses only the finest materials.
Brand awareness has been raised through sponsorships, including the Laver Cup tennis tournament and partnership with The Master Chefs of Great Britain.
The Ty Nant Group, an esteemed set of British luxury super-premium brands, took the strategic step of acquiring the Pentland Still distillery in Edinburgh, Scotland last year. This increased their portfolio of high end brands by introducing them to the super-premium spirits market through the highly regarded Kings Hill Gin, which is stocked in John Lewis and other select shops across the country.
Ty Nant looks forward to a bright future, with plans to triple their turnover by 2023. Chairman Raminder Sidhu expressed his pride in the team’s hard work and commitment to sustainable, quality products. Furthermore, The Ty Nant Group are determined to follow through on their ambitious growth plan, further bolstering their luxury brand portfolio. It is clear that the company’s confidence and excitement for the upcoming journey will surely lead it to further success.
