Last Updated on: 12th March 2024, 02:54 am
This is Beauty, the trailblazing e-commerce retailer at the forefront of ethical beauty shopping, announced today the commencement of its seed investment phase and the establishment of its inaugural board, with advisory positions now open for application.
“We are thrilled to enter a new phase of growth with the launch of our seed funding round and the announcement of our official board,” Ian Pearson, the visionary founder and CEO of This is Beauty, stated. “We understand the beauty industry has a waste problem, and we plan to help with that through our mission to offer consumers a more sustainable way to shop for imperfect beauty products. Through the expertise and guidance of our new advisory board, This is Beauty will continue to innovate in the space whilst expanding our global reach at speed.”
Capitalising on its achievements within third-party marketplaces and extending its presence with storefronts in both the United Kingdom and the United States, This is Beauty unveiled its dedicated e-commerce platform last July. The site features a broad spectrum of products from leading and emerging beauty brands, all offered at discounts due to minor cosmetic flaws or damage.
In collaboration with esteemed retailers and international beauty conglomerates, This is Beauty furnishes an eco-friendly option for products that have experienced superficial damage through their logistical journey. Such items may exhibit package wear, be missing caps, or have a trivial amount leaked during transit. Each product is subjected to comprehensive inspection to guarantee the actual product remains unaffected and is in optimal condition for use.
Since launching in 2020, This is Beauty has re-sold more than 250,000 items, significantly diminishing their adverse effect on the environment. Investors are invited to explore the company’s pitch presentation at http://ukinvestors.thisisbeauty.com.
This is Beauty is actively seeking applicants for its advisory board vacancies. Applications can be submitted directly to ian@thisisbeauty.com. To learn more about This is Beauty and its sustainable initiatives, visit http://www.thisisbeauty.com.
