Last Updated on: 5th August 2024, 06:31 pm
Signable, a prominent electronic signature provider based in Bristol, is delighted to announce its collaboration with Slack, the AI-driven operating system for work, on an innovative co-marketing campaign. This partnership is a noteworthy achievement for Signable, as it becomes the first UK firm to participate in the SME co-marketing initiative, highlighting their mutual dedication to leveraging technology to enhance productivity and teamwork.
Slack, a Salesforce subsidiary, is the hub where work gets done for millions of people every day. The cloud-based work platform centralises conversations and collaboration between employees and partners, simplifies the automation of business processes, and offers trusted generative AI that supports employees in their workflow. By uniting people, conversations, applications, and systems in one place, Slack aids businesses of all sizes across over 150 countries in making work easier, more enjoyable, and more productive.
Signable intends to utilise its proficiency in electronic signatures to contribute to a holistic ecosystem that fosters efficiency and innovation at work. By adopting Slack as its primary work platform, Signable showcases how integrating Slack’s workflows, commonly used work applications, and communication channels can streamline operations, boost team productivity, and deliver a swift and personalised customer experience.
Being the inaugural UK SME involved in this campaign propels Signable onto a broader platform, providing a unique opportunity to help organisations set new standards in business communication and workflow efficiency. Signable’s commitment to embracing pioneering technologies that drive growth and success for its customers made it a natural choice for the campaign, which both companies hope will inspire UK small businesses to adopt tools and technologies that enhance innovation and productivity.
The co-marketing campaign includes an ‘Integrated Success Story Campaign’ featuring Signable, comprising video content, a social media campaign, organic promotions, and still photography. The campaign launched in August 2024 in both the UK and the US, allowing Signable to expand its brand presence internationally and help solidify the company’s position as a leader in digital transformation.
Additionally, as part of its dedication to helping customers adopt new ways of working, Signable has developed a new integration on the Slack platform in a record time of just one month. This new integration is now fully operational, providing real-time notifications about completed envelopes (documents) directly within Slack, ensuring customers never miss a signature again. This highlights Signable’s commitment to innovation and improving user experience, making it easier for businesses to streamline their workflows.
Rose Souders, Head of Marketing at Signable, commented on the partnership with Slack: “Through our work with Slack, we’ve demonstrated exceptional cross-departmental collaboration and agility to drive business growth at Signable. What began as a UK-focused co-marketing effort swiftly evolved into a strategic integration, completed in just one month, expanding into a global initiative reaching both UK and US markets. This achievement would not have been possible without the trust and engagement across our departments. The collaboration and teamwork at Signable is truly unique and pivotal to our innovation and success.”
Vanessa O’Mahony, EMEA SMB Leader at Slack, remarked: “This collaboration embodies our shared commitment to driving digital transformation and enhancing productivity for businesses. Signable is an innovative company and a fantastic example of how forward looking businesses that harness technology, like Slack, can make work simpler and more productive and drive growth.”
As Signable continues to innovate and expand its capabilities, the future holds even greater advancements in enhancing workplace efficiency and driving business growth.
For more information about Signable and their innovative solutions, visit www.signable.co.uk. To learn how Signable is leveraging Slack to transform its operations, visit www.slack.com/customer-stories/signable-story.
