Last Updated on: 28th January 2025, 04:52 pm
OG Brands, a leading distributor in the premium beauty sector, has formed a strategic partnership with luxury skincare brand 111SKIN to redefine the global beauty industry. This collaboration bolsters OG Brands’ standing as a premier distributor of high-end beauty products, while broadening 111SKIN’s presence in Israel and beyond.
By leveraging OG Brands’ vast industry expertise and comprehensive distribution network, the partnership aims to bring luxury skincare closer to consumers, all while retaining the exclusivity and innovation that are hallmarks of the 111SKIN brand.
In honour of the partnership, OG Brands hosted a launch event at The George Hotel in Tel Aviv to mark 111SKIN’s introduction to the Israeli market. The event was attended by leading journalists, influencers, and tastemakers, who were invited to explore 111SKIN’s cutting-edge skincare technologies and advanced formulations.
The event demonstrated OG Brands’ commitment to bringing exceptional international beauty brands to the local market, cementing its reputation as a trusted name in luxury beauty distribution.
The collaboration has already delivered impressive results, with OG Brands facilitating 111SKIN’s entry into prestigious retail locations and previously untapped markets. Key achievements include:
- Placement within Factory54, a leading hub for luxury fashion and beauty.
- Partnerships with top-tier spas and clinics renowned for advanced skincare treatments.
- Distribution to luxury hotels, offering guests premium self-care experiences.
- Online availability through OG Brands’ platform, ensuring access to luxury skincare nationwide.
Dana Zilberstein, Co-Founder and CEO of OG Brands, shared her thoughts on the collaboration: “Our partnership with 111SKIN exemplifies our mission to bring the finest luxury skincare to discerning customers. The synergy between our teams has driven exceptional growth, and together, we’re setting new standards in the beauty industry.”
OG Brands remains focused on expanding its portfolio of luxury skincare products, planning to introduce additional product lines and foster deeper collaborations with industry leaders. This partnership with 111SKIN marks a pivotal step in redefining the standards of luxury skincare, solidifying OG Brands’ position as a global leader in the premium beauty market.