Last Updated on: 22nd November 2023, 05:43 am
Floki, a popular cryptocurrency project, has launched an ambitious marketing campaign in seven key locations across London. The campaign, which started on Friday 28 July 2023, seeks to further expose the Floki brand to millions of British consumers in Balham High Road, Brixton Hill, Deptford Broadway, New Cross Road, New Kings Road, Swiss Cottage and Highbury Corner.
This is Floki’s second attempt at a London takeover, following their highly successful campaign a few years ago that featured the project’s branding on 300 London buses and the London Underground.
As an additional reward for their loyal community members, known as “Floki Vikings”, the first five people to record a video of a billboard screen featuring Floki will win $400 each. To be eligible for the reward, participants must use their phones to record the billboard screen and introduce themselves as a “Floki Viking” while also stating their Twitter handle and the location they have chosen. They must then post their video on Twitter, tagging @RealFlokilnu and @SabreEthereum.
