Last Updated on: 4th April 2024, 02:39 pm
Standing out will help you in today’s competitive business world. Most small businesses cannot go toe to toe with conglomerates that can splash out millions on branding and marketing. Here is where you must tap into your creative side as an SME owner.
One mode of marketing that has stood the test of time is using promotional items. The best thing is that you don’t have to use expensive products to make an impact. You can create personalized custom keyrings to market your brand or celebrate a milestone as an entrepreneur.
Below are tips to consider when designing custom metal keyrings.
Shape and Style
There are many options to choose from. You can opt for regular shapes or go extra with caricature designs. Consider a design that complements your brand’s identity and style. While you are at it, don’t forget about practicality.
Pick the perfect size that’s small enough to fit in a purse or pocket but visible from some distance. You can make the keyrings more functional by adding accessories like a bottle opener, nail cutter, or flash drive.
Select the Best Metal
Metal is one of the best materials for making keyrings. You have many choices from classic options like stainless steel and brass to exotic types like titanium and copper. Each metal has its fair share of pros and cons.
Stainless steel is a popular choice for making custom metal keyrings thanks to its durability and corrosion resistance. When polished, it provides the perfect surface for intricate designs and engravings.
Copper has that rustic appeal that’s perfect for designing keyrings with an old-school classic look. Most metal keyring manufacturers like brass because it allows for intricate detailing. Brass also exudes a timeless elegance that lends itself well to vintage-inspired keyring designs.
Final Touches
You can get creative, but ensure that the design is visible. Ideally, the best custom metal keyrings from Rocket Badge must have a logo and business name. You can also add your slogan if there is enough space.
Hire a professional graphic designer to help you select the right colors and fonts that complement your brand’s identity. You can engrave the design on the surface or print it if you want the vibrancy and colors to pop more.
Creative designs can take your brand marketing or promotion to newer heights. How so, you may ask?
Brand Visibility
Promotional products like custom metal keyrings can help your brand reach a wider audience. More people seeing your branded merchandise means more conversions and improved brand authority.
The ROI is impressive considering that you will not spend much designing and manufacturing the keyrings. These items are also perfect giveaways at trade shows, conferences, or in customer goodie bags.
Beyond Marketing
Building personal relationships with your customers can do your brand a world of good. You can design custom metal keyrings with personalized messages to show appreciation to your employees. You can also design limited-edition keyrings for members or premium customers.
Bottom Line
Though the investment may be small, custom promotional products can have a major impact on your brand. They are a practical and stylish way to elevate your brand awareness, build trust with customers, and leave a lasting impression.
