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East Midlands Automotive Art Brand Limited100 Reaches 400th Customer Landmark

Last Updated on: 7th April 2025, 11:25 am

British luxury wall art company Limited100 is celebrating a “monumental” moment as it hits the 400-customer mark. The East Midlands-based business, which produces exclusive automotive prints, continues to grow its global fanbase.

Founder Simon Wright said he was overwhelmed by the support: “I started Limited100 because after moving into my first home I was searching online for some artwork of a Lamborghini Miura, which I regard as the most beautiful car of all time and I couldn’t find anything of super high-quality that was handmade, so I decided to create a company of my own that celebrates the handbuilt artisanship that Britain is so synonymous with.”

Launched in 2020, the company’s unique approach to high-end automotive décor has resonated with petrolheads worldwide. The 400th sale came from a client in Portugal, who ordered a Ferrari F40 print to celebrate their CEO’s milestone birthday.

Simon added: “At the business’s conception, I began working with a carefully curated group of award-winning photographers and to ensure exclusivity, each print we produce is limited to 100 units ever, hence our name. The edition number is picked at random for each order, unless a customer reaches out for something specific. For example, edition 8/100 is popular with our Japanese customers, and we recently had an order for someone’s 50th birthday, so as a thank you for their custom we gave them edition 50/100.”

With full accreditation from Made in Britain, Limited100 proudly champions local production. Simon said: “In 2020 I applied for Made in Britain status, and eligibility requirements included manufacturing and assembling a physical product in the UK, and that 80% of our value chain is in the UK. Because our printing and framing are completed in Nottingham from UK-sourced materials, our application was approved and we now display the Made in Britain logo on our website, the backs of our frames, and certificates of authenticity.”

The company’s automotive prints are available in a range of sizes, from A3 all the way up to 5 metres wide. Formats include print-only, framed, canvas, aluminium composite and acrylic glass. Fully bespoke, they can print any format their customers request.

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