Last Updated on: 21st November 2023, 11:18 pm
Bluewater, a global leader in water purification and beverages, is set to revolutionise sustainable hydration for the hospitality industry at the upcoming Hotel and Hospitality Expo in Riyadh, Saudi Arabia, from September 10th to 12th. Teaming up with its Dubai-based home appliances distribution partner, NIA, Bluewater will introduce its cutting-edge micro-bottling system, designed for hotels, restaurants, and large-scale leisure and sports venues, at Hall-2, Stand No: 2A169 in the contemporary Riyadh Front Exhibition & Conference Center.
The Bluewater SmartBottling™ solution represents a comprehensive micro-ecosystem that includes bottle washing, filling, sealing, labeling, and packaging. This system empowers hospitality businesses to offer guests fresh and healthy bottled water without resorting to single-use plastic bottles. This innovative approach enables the industry to embrace sustainability, cost-efficiency, eco-friendliness, and technological advancement, ultimately eliminating the need for single-use plastic bottles.
Bengt Rittri, Founder and CEO of Bluewater, emphasised, “Bluewater’s groundbreaking solution aims to revolutionise the way water is provided in the hospitality industry, offering unparalleled convenience, sustainability, hygiene, and a solid return on investment by eliminating the use of single-use plastic bottles and the transportation of other bottled water.”
Kamran Khan, CEO of NIA, expressed excitement about introducing the micro-bottling system and hydration solutions to the Kingdom of Saudi Arabia. He stated, “The Bluewater pioneering HORECA solutions will transform how water is served in hotels, restaurants, and leisure centers by providing an eco-friendly, convenient, and safe alternative to traditional bottled water.”
In addition to the micro-bottling system, Bluewater is unveiling innovative hydration solutions tailored specifically for events and venues. Committed to providing access to cleaner, healthier drinking water, Bluewater’s solutions cater to the unique demands of the 21st-century hospitality sector, ensuring visitors have easy access to safe, great-tasting drinking water, thereby enhancing the overall guest experience.
Furthermore, Bluewater will use its presence at the Riyadh Hotel Expo to introduce its latest range of under-sink water purifiers for homes and commercial enterprises. These state-of-the-art purifiers combine advanced filtration technology with sleek design to deliver purified water directly from the tap. NIA, as the first to introduce these purifiers to the Kingdom of Saudi Arabia, emphasises their efficiency and user-friendly operation. These compact under-sink solutions not only remove contaminants and impurities from the water but also enhance its taste and quality, providing consumers with peace of mind.
Bengt Rittri underscored Bluewater’s commitment to driving positive change in the industry, emphasising sustainability, convenience, and exceptional water quality. Bluewater is on a mission to combat single-use plastic bottles and their environmentally damaging transportation by offering delicious purified drinking water generated and distributed at the point of use.
For more information about NIA and the comprehensive range of water and beverage solutions from Bluewater, please visit or contact:
NIA: Rohith Thomas, Asst. Marketing Manager, rohith@nia.me, or call +971565391445
BLUEWATER media contact: Dave Noble, Bluewater Chief Communications Officer, at David.noble@bluewatergroup.com or +44 7785 302 694.