Last Updated on: 29th April 2024, 06:37 pm
Appacut, the Manchester-based mobile barber application, has surpassed the UK’s largest high-street barber chain in the number of professional barbers it hosts. Since its launch last year, Appacut has revolutionized the barbering industry by providing a platform for independent, mobile barbers and stylists to create lucrative online businesses without the traditional shopfront costs.
Operating similarly to how Uber does with taxis or Airbnb with accommodations, Appacut does not employ any barbers directly but provides a platform for freelancers to connect with clients. This model has quickly propelled it to the forefront of the industry.
Appacut’s interface allows customers to effortlessly book home haircuts in just four clicks, catering to those who prefer the convenience of home service or wish to avoid travel hassles. Additionally, the app guarantees to boost barbers’ earnings significantly above traditional barbershop wages when they meet set targets.
Michael Lawes of Appacut highlighted the growing consumer demand for convenience: “Consumers now want to access their essential services at the click of a button. And if possible, they want the service brought to them. You only have to take a look at the rise of apps like Just Eat, Deliveroo and Uber for evidence of that. Appacut is the barbering and hairdressing sector’s answer to this changing demand. Here in the UK, we pay for more than 360 million haircuts every year, so the demand is staggering. Our unique app gives customers the ability to browse dozens of barbers and stylists in their area and choose the one that most closely matches their preferences. That’s a process that requires just four clicks.”
Jordan Ryan Madeley, CTO, emphasized the critical role of technology in enhancing service delivery: “The barber visits the customer’s home at the specified time – equipped with everything required for a successful hair-styling appointment. The professional slashes their operating overheads, and the client doesn’t have to venture into a High Street or worry about travel expenses. High Street rents and utility bills are at an all-time high in the UK, so Appacut is proving increasingly popular among independent barbers and business owners looking for ways to boost their profitability.”
With a loyal customer base that includes Manchester’s VIPs and celebrities, Appacut is now focused on expanding its reach throughout the UK and internationally with new investment rounds.
